Faculty Members

Faculty of Environmental and Information Sciences

Department of Management and Information Sciences

Key words
Market structure, industrial structure, competitiveness, HHI input-output analysis, economic ripple effect.

Doctor of Economics / Professor

Hiroyuki Matsuoka


Department of Marketing and Trade, Faculty of Commerce, Chuo University,
Chuo University Graduate School of Economics, Economics Master’s Program,
Chuo University Graduate School of Economics , Department of Economics (Doctoral Program)

Professional Background

Associate Researcher at the institute of Economic Research, Chuo University /
Lecturer, Associate Professor, Professor at Fukui University of Technology/
International Conference on Business Strategy and Social Science, Best Paper Award(2016)

Consultations, Lectures, and Collaborative Research Themes

Change and future perspective of Auto Markets

Main research themes and their characteristics

「Comparative Structure Analysis of Prefectural Industries」

 I highlight the comparative analysis of local prefectural industries in Japan. For instance, Fukui prefecture and Toyama prefecture. I live in Fukui prefecture and it has Toyama as the neighbor. My research uses Input-Out Tables and examines “the index of power of dispersion” and “the index of sensitivity of dispersion” of each industry. It also gets the production inducement values by consumption, investment, and export (and outflow to other prefectures). With these values, we can compare the prefectures’ industrial structure. For instance, in the case of Fukui and Toyama , the values of the index of power of dispersion show some different industries in higher ranked industries, which have bigger economic effect. Moreover, "Information and communications" industry is ranked at the seventh in Fukui and "Iron and Steel" industry has the eighth position in Toyama. On the other hand, the index of sensitivity of dispersion’s values indicate that the industries at higher rank have similarity though the rankings are somewhat different. In addition, "Finance and insurance" is ranked at the sixth in both Fukui and Toyama. "Real estate" industry has the seventh and the eighth position in Fukui and Toyama respectively. Seeing the inducement effect of export and outflow to other prefectures, Fukui’s "Electricity, Gas, and Heat supply" industry and Toyama’s "Chemical products" industry have outstanding values. Furthermore, two industries characterize Fukui and Toyama about the effect to employment. That is to say, the third ranked industries are "Textile mill products" and "Fabricated metal products" respectively. Fukui and Toyama are in the same area, we call Hokuriku. However, they don’t necessarily have the
 same industrial structure. This research is a basic analysis to understand the difference of industries’ structure between prefectures and to find more effective industrial structure to develop the area economy.

「Comparative Structure Analysis of Auto Markets」

 In the world auto market, top three companies are VW(Volkswagen), Runault-Nissan-Mistubishi, and Toyota. About some selected countries and areas, China, England, Italy, Australia, Germany, Turkey, Russia, Sweden, USA, Brazil, UAE, Japan, Vietnam and Thailand are more competitive markets. However, the situation is different. Seeing monopolistic market countries and areas, Saudi Arabia, Taiwan, Korea, Malaysia, France, India, and Pakistan, in particular, the influence of Japan to Taiwan, India, and Pakistan is very big. But in Korea and France, their own companies’ brands occupy the market. In Japan’s domestic market, the overall situation is competitive. Almost all vehicles made in Japan are Japanese brand. From now on, we have to note the development of electric vehicle (EV) and other new technologies such as automatic driving and connected car. That is because they will give a great impact on the auto industry and market of Japan. Now Japan’s auto industry is going to be consolidated into three groups, Honda, Toyota group, and Renault-Nissan-Mitsubishi group for seeking the scale merit of economy. Therefore, I would like to pay attention to the worldwide development of EV and other new technologies and the reorganization of auto companies groups

Major academic publications

H. Matsuoka, “ Auto Markets in the World and Strategy of Japan’s Companies “ Journal of Business and Economics, Volume 10,Number 10, October 2019, pp. 1003-1008.

H. Matsuoka, “An Analysis of Japanese Industrial Structure Using Input-Output Tables” , Journal of Engineering and Applied Sciences, Vol.12, No.4, 2017, pp.974-980.

H. Matsuoka, “Change of Industrial Structure in Japan: Past 20 Years” , International Proceedings of Economics Development and Research, Innovation in Economics and Business, Volume.87, 2017, pp.52-57.